Tools: Consumer Profiling Tool

Check out the Consumer Profiling Tool presented by Forrester Research's Consumer Technographics data.

Tools: Five Social Software Predictions for 2010 and beyond

Very insightful article by Gartner on Social Software outlook.

SlideShare: Social Technographics Defined

A Slideshare presentation by Josh Bernoff, co-author of Groundswell.
Social Technographics Defined

Book on Amazon: Groundswell, winning in a world transformed by social technologies.

Video: Interesting Social Media Videos

I found these YouTube videos that I thought were very well made and explain in a nut shell what social media is all about.

Social Media Marketing in 3 minutes

Social Media in Plain English